Andrew Scott makes case for theatre tickets to be cheaper
Star of stage and screen – and a role-model for actors who talk publicly about their sexuality – Andrew Scott has been advocating to theatre to be more accessible to young people.
Speaking in media interviews, Scott – who has recently starred in a West End production of Uncle Vanya – pointed out that ticket prices for London’s major theatres are around £150 each and are out of reach of most people under the age of 25.
“No matter how zeitgeisty or how modern you think your play is, if you are having to spend £150, no person between the age of 16-25 or beyond is going to be able to afford that – that is frustrating to me…” said Scott. “Hopefully, there is some night or two nights a week when you can get something like a sale rack, you have to be prepared to rummage a little bit. It is important that it doesn’t remain an elitist art form.”
Realistically, in this economy, it’s not just young people that have been priced out of going to the theatre – pretty much everyone is struggling to keep up with the rising cost of living, making theatre an increasingly elitist culture bubble for the wealthy.
Scott is not alone in his call to make theatre more accessible – actors such as Dominic West and David Tennant have also been advocating for lower ticket prices.
The reality is that mounting high-end theatre productions is an expensive business – particularly when you pin your marketing on the appearance of a big name Hollywood actor to fill your seats. Lower ticket prices would either require government funding or corporate sponsorship.
With the UK government in a death-spiral and unable to think beyond the daily news cycle, a focus on more innovative corporate partnerships might be a solution that theatre producers need to explore.
Everyone should have an opportunity to see Andrew Scott on stage.