Modus Vivendi: The Roommates

The latest campaign from Modus Vivendi is The Roommates.
Showcasing the FW23-24 collection, this is clothing designed for the day after the night out.
The Roommates campaign revolves around four friends who have just returned from a big night out. Their journey unfolds the next day as they come together to share breakfast, then indulge in leisurely reading, play basketball, enjoy a brunch filled with laughter, participating in cleaning duties, engage in a spirited workout, cook together and then relax.
It’s a celebration of friendship, relationships, and modern life.
In this instalment of the campaign, Modus Vivendi is showcasing the morning routine of the dreamy roommates.
Things kick off with breakfast, then our foursome get dressed for work.
The clothes that the guys are wearing are from Fringes collection of underwear and apparel, and also the Purled collection which features knitted fabric in a monochromatic palette.
Credits
- Photography: @joan_crisol
- Models: @pepehomdedeu, @pablobrotonss, @salamanquez, @kino_luque.